An area I strongly enjoy applying my visual eye to is social media. From curating a representative and cohesive feed and growing a brand’s name to marketing events and information these apps are the most powerful marketing tool and change maker amongst my generation. And I love being the behind the scenes of an account :)

Live with Ty (@livewithty) is a student-run BU TV show the first of its kind to highlight the untold stories of student-athletes in an interview-style format. I was chosen to be the Head of Marketing to grow the show’s views and engagement from the ground up on Instagram, TikTok, and LinkedIn from September- December 2024.

Additionally, I was elected by my sorority to be the Director of Public Relations from December 2023 to December 2024. In this role, I managed, curated, edited short-form videos, and posted all social media content for the organization across Instagram, TikTok, and Pinterest (@buadpi), representing over 100 members as well as coordinated all PR efforts working with brands including LoveShackFancy and Poppi.